Open Graph Tags: Control How Your Links Look on Social Media

What is Open Graph?

Open Graph (OG) is a protocol created by Facebook that controls how URLs are displayed when shared on social media. It defines the title, description, and image that appear in link previews.

Essential OG Tags

• og:title — The headline shown in the preview.
• og:description — A brief summary (usually 2-4 sentences).
• og:image — The preview image (1200x630 pixels recommended).
• og:url — The canonical URL of the page.
• og:type — Content type (article, website, product, etc.).

Why It Matters

• Click-Through Rate: Attractive previews get more clicks.
• Branding: Control your message instead of letting platforms guess.
• Professionalism: Broken or missing previews look amateurish.

Test Before You Share

Preview exactly how your pages will appear on Facebook, Twitter, and LinkedIn with our Open Graph Preview Tool.